NBA 2K25 is a basketball simulation game developed by Visual Concepts and published by 2K. The game was released on September 3, 2024. It is available on PlayStation, Xbox, Nintendo Switch, and PC. This annual event was an opportunity to engage creators throughout the campaign. We worked ahead of the game’s release until the NBA Paris Games.
Our NBA 2K25 influencer campaign was structured as follows:
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Morgane Falaize2026-02-25 14:13:442026-03-26 10:54:36Jumbo Group (Nathan & Dujardin)
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Morgane Falaize2026-01-24 17:32:492026-03-24 18:34:22Paw Patrol License
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Morgane Falaize2026-01-15 13:13:552026-01-21 11:34:50Gwent – the Legendary Card Game
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Morgane Falaize2026-01-13 16:24:252026-01-13 16:37:50Evercade
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Morgane Falaize2025-11-25 14:40:572025-11-25 15:08:33King of Meat
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Morgane Falaize2025-11-17 18:20:542025-11-17 18:21:36Dark Hours: Release Party
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Morgane Falaize2025-11-04 16:51:122025-12-03 13:12:44NCSOFT @Paris Games Week
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Morgane Falaize2025-11-03 12:51:092025-12-03 13:16:15Evénement L.O.L. Surprise Eye Spy
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Morgane Falaize2025-10-15 15:00:422025-12-03 15:15:20Miniverse Workshop #2
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Morgane Falaize2025-09-27 12:01:042025-12-03 12:59:48Teyvat Expo (Genshin Impact)
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Morgane Falaize2025-08-03 15:26:242025-12-03 17:46:01Fretless
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Morgane Falaize2025-07-16 17:44:522025-11-27 11:04:51Crown Gambit
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Morgane Falaize2025-06-04 14:50:582025-09-04 15:00:52Maliki: Poison of the Past
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Morgane Falaize2025-06-02 14:41:082025-09-02 14:58:46The First Berserker: Khazan
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Morgane Falaize2025-05-05 12:21:432025-09-05 14:25:3130 Birds
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Morgane Falaize2025-05-03 13:18:322025-12-03 15:24:28Miniverse Workshop
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Galadrielle
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Galadrielle2025-04-14 09:31:042025-05-26 19:46:55Decathlon – Badminton Time
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Galadrielle2025-04-04 16:49:442025-09-02 14:40:21Festival les Myceliades
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Galadrielle
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Galadrielle2025-03-13 18:09:052025-09-02 12:17:50Yummiland
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Morgane Falaize2025-03-07 11:16:092026-03-26 12:08:54NBA 2K25
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Morgane Falaize2025-02-17 12:15:322025-03-17 12:15:52The First Descendant
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Morgane Falaize2025-02-17 12:00:252025-03-17 12:13:54Throne and Liberty
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Morgane Falaize2025-02-07 15:20:012025-03-17 11:27:30GrossMos
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Galadrielle2025-01-13 17:50:592025-03-17 11:52:11Journée Presse & Influence Jouets et Jeux – 2024
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Galadrielle2024-03-27 10:14:002024-08-07 10:14:30ARTE – 10 years in video game
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Mathilde
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Mathilde2024-02-21 11:21:042025-09-01 15:47:21LOL Surprise 2023
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Mathilde2024-02-21 10:49:252024-03-26 17:53:31Rainbow High 2023
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Mathilde2024-01-12 17:58:502024-01-31 14:43:38Starfield
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Mathilde2024-01-02 17:54:352024-01-31 14:42:33Squishmallows
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Mathilde2023-12-31 17:50:592024-01-31 14:41:38Miniverse
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Mathilde2023-12-12 17:46:562024-03-28 11:17:32Ghostrunner 2
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Mathilde2023-12-07 10:07:492024-08-07 10:12:56Toys & Games Press and Influence Day
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Mathilde2023-11-26 17:38:452024-01-31 14:38:09Under The Waves
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Mathilde2023-08-07 10:12:232024-01-31 14:38:52Ragnarock
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Mathilde2023-04-30 17:33:302024-01-31 14:36:334th Cérémonie des Pégases – 2023
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Morgane Falaize2023-03-01 13:22:002024-01-31 14:47:03Season: A Letter to the Future
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Mathilde2023-01-21 10:49:372024-03-26 17:51:14Lunii
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Morgane Falaize2023-01-21 10:11:552024-03-21 10:28:59Karma’s World
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Morgane Falaize2022-12-28 18:04:392024-01-31 14:29:39Toys and Games Press & Influence Day
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Morgane Falaize2022-09-28 12:09:112024-01-31 14:28:51New World
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Morgane Falaize2022-08-22 11:31:082023-01-16 23:08:07LOL Surprise
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Morgane Falaize2022-07-18 17:28:192022-07-25 18:23:35Humankind
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Morgane Falaize2022-07-11 16:05:302022-07-25 18:10:59Ghostrunner
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Morgane Falaize2022-07-04 12:39:182022-07-04 12:39:47Terraria x Discord
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Morgane Falaize2022-05-29 16:02:142022-09-02 18:48:50Rainbow High
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Morgane Falaize2022-05-29 15:50:252022-11-18 15:31:49Mermaze
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Morgane Falaize2022-05-22 20:26:202022-11-08 11:27:01Lost Ark
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Morgane Falaize2022-04-17 14:49:332022-07-25 18:13:47DEATH STRANDING on PC
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Morgane Falaize2022-02-01 11:20:272022-11-08 11:27:28Solasta : Crown of the Magister
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Morgane Falaize2022-01-25 18:11:192022-08-29 15:49:58DEATHLOOP
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Morgane Falaize2021-07-13 11:30:422021-07-13 11:30:42Subnautica: Below Zero
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Morgane Falaize2021-06-25 18:11:192022-08-29 16:00:04Summoners War: Lost Centuria
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Morgane Falaize2021-02-25 18:11:192022-08-29 15:57:47The Dark Pictures: Little Hope
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Mathilde2020-10-11 12:06:482024-10-19 20:04:19Street Power Football
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Morgane Falaize2020-08-12 12:08:082022-01-17 18:17:16DOOM Eternal
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Morgane Falaize2020-02-28 13:49:512020-03-27 15:53:17Warner Home Entertainment
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Morgane Falaize2019-12-13 16:57:412020-03-27 15:54:35Wizarding World License
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Morgane Falaize2019-12-11 13:03:022020-02-24 12:14:26Batman 80th anniversary
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Morgane Falaize2019-11-17 15:03:222022-08-26 15:45:04Control
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Morgane Falaize2019-10-06 15:41:242020-01-23 15:36:49Harry Potter Wizards Unite
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Morgane Falaize2019-08-28 08:51:252020-01-23 15:33:11PJMasks
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Morgane Falaize2019-06-23 15:32:122020-01-23 15:34:14Paradox Interactive
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Morgane Falaize2019-06-19 11:51:552020-01-23 15:30:50SNJV
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Morgane Falaize2019-06-09 15:14:242020-01-23 15:34:42Mortal Kombat 11
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Morgane Falaize2019-03-19 14:37:452020-01-23 15:27:23Magic: the Gathering
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Morgane Falaize2019-02-20 14:46:062020-01-23 15:23:43Care Bears
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Morgane Falaize2018-12-09 16:41:032020-01-23 15:22:16LEGO DC Super Vilains
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Morgane Falaize2018-12-09 13:03:202020-01-23 15:00:08Hitman 2
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Morgane Falaize2018-02-27 15:21:342020-11-17 15:02:40Smarthalo
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Morgane Falaize2018-01-13 14:42:382023-10-09 17:52:28Yo-kai Watch
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Morgane Falaize2017-12-22 15:42:112020-01-23 14:54:06Nacon
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Morgane Falaize2017-10-12 12:16:082020-01-23 14:51:52Amplitude Studios
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Morgane Falaize2017-05-28 16:08:072022-12-28 18:36:50Abzû
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Morgane Falaize
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Morgane Falaize2015-01-23 12:34:582020-01-23 14:47:54Turtle Beach
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