WIZARDING WORLD LICENSE
Yearly PR campaign – 2019
Magicobus
Ensure media coverage of the presence of the Harry Potter Magicobus in Paris
Ephemeral Harry Potter shop
Invite a selection of journalists at the opening, support on-site.
Organize the Warner Christmas Showroom
To showcase a selection of products from the Wizarding World and DC licenses, DVDs and Consumer Products.
+ 90
pieces of coverage (print and web) for Magicobus and ephemeral shop
+15
pieces of coverage on radio and TV about Magicobus and the ephemeral shop
+ 50
journalists, bloggers and influencers attended the Christmas Showroom
BFM TV Paris
BFM TV
TF1 – JT de 20h
Elle.fr
Télé Loisirs
C News.fr
Midi Libre
La Depeche.fr
Le Parisien.fr
Aufeminin.com
Showroom de Noël Warner
Produits dérivés Wizarding World au Showrooom de Noël Warner
Les Années Laser
Geek le Mag
20191030_203515_resized_20191213_044637503
BFM TV.com
La Gazette du Sorcier
Le Bonbon
Le Figaro.fr
Madmoizelle
Sortir à Paris
Cosmopolitain
Europe1.fr
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479
820
Morgane Falaize
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Morgane Falaize2019-12-13 16:57:412020-01-23 15:40:41Wizarding World License
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2560
1780
Morgane Falaize
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Morgane Falaize2019-12-11 13:03:022020-01-23 15:38:25Batman 80th anniversary
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286
427
Morgane Falaize
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Morgane Falaize2019-10-06 15:41:242020-01-23 15:36:49Harry Potter Wizards Unite
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229
244
Morgane Falaize
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Morgane Falaize2019-08-28 08:51:252020-01-23 15:33:11PJMasks
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135
243
Morgane Falaize
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Morgane Falaize2019-06-23 15:32:122020-01-23 15:34:14Paradox Interactive
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300
600
Morgane Falaize
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Morgane Falaize2019-06-19 11:51:552020-01-23 15:30:50SNJV
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4800
8534
Morgane Falaize
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Morgane Falaize2019-06-09 15:14:242020-01-23 15:34:42Mortal Kombat 11
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210
400
Morgane Falaize
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Morgane Falaize2019-03-19 14:37:452020-01-23 15:27:23Magic: the Gathering
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400
400
Morgane Falaize
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Morgane Falaize2019-02-20 14:46:062020-01-23 15:23:43Care Bears
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564
526
Morgane Falaize
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Morgane Falaize2018-12-09 16:41:032020-01-23 15:22:16LEGO DC Super Vilains
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1738
1523
Morgane Falaize
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Morgane Falaize2018-12-09 13:03:202020-01-23 15:00:08Hitman 2
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960
960
Morgane Falaize
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Morgane Falaize2018-01-13 14:42:382020-01-23 14:58:48Yo-kai Watch
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849
1506
Morgane Falaize
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Morgane Falaize2017-12-22 15:42:112020-01-23 14:54:06Nacon
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1080
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Morgane Falaize
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Morgane Falaize2017-10-12 12:16:082020-01-23 14:51:52Amplitude Studios
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308
600
Morgane Falaize
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Morgane Falaize2015-01-23 12:34:582020-01-23 14:47:54Turtle BeachBackstage
Let’s tweet!
Journey to the Savage Planet sort aujourd'hui ! 🚀 🌎
Prêts à plonger dans ce jeu d'action et d'exploration ambiance SF ?
@Nba_nat_france @Minuit_Douze Le @latimes a justement choisi cette photo pour sa une du jour.
