30 Birds

PR and Influence campaign in France, Germany, UK and US
August 2024 – February 2025

30 Birds is an adventure game set on rotating lanterns, co-produced by ARTE France, Ram Ram Games, Business Goose, and RTBF, released on November 28, 2024, on PC, Nintendo Switch, and Xbox. Explore a world inspired by Persian art, meet crazy birds, and solve puzzles to save Simurgh.

Our plan

  • Support and appointment scheduling at Gamescom, organizing interviews with developers
  • Support for the announcement and demo at Steam Neo Fest
  • Support for Paris Games Week, organizing interviews
  • Reviews management
  • Paid and organic influencer campaign
  • Creation of an original buzz kit in the form of a cube puzzle