Morgane Falaize | Minuit Douze

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New World

28 September 2022/in Case studies, Press relations

Influence strategy and management of social media in France in 2021 and 2022, launch of a new range each month

Press and influencers relations from the game’s announcement to his release and DLCs

PR and Influence relations for the game’s release in Octobre 2020 until June 2022

4 July 2022/in Influence Marketing

Release of the official French Discord server for Terraria

Influence strategy and management of social media in France in 2021 and 2022, dolls and animated TV series

Release event of the mermaid dolls range Mermaze organisez at Aquarium de Paris

Press relations all year long

Press relations and Influencers for the game’s release in July 2020 and the Director’s Cut version in May 2022.

PR and influence starting with the Kickstarter in 2019 until the game’s release in 2021, then all updates and DLC.